Web publishing platform WordPress unveiled its new AI development tool, Telex, at the recent WordCamp US 2025 conference in Portland. CEO Matt Mullenweg described Telex as a “V0 or Lovable, but specifically for WordPress,” referencing popular “vibe coding” services for building software using AI interfaces.
Telex allows users to create Gutenberg blocks for their WordPress websites, with the tool currently labeled as “experimental” and available on its own domain. Despite early testers encountering some issues, Mullenweg remains optimistic about the potential for AI to enhance the WordPress mission of democratizing publishing. Additionally, he highlighted other AI experiments within the company and addressed ongoing legal disputes with hosting provider WP Engine.